DECISION LOG
HIRING · CULTURE

WHY WE HIRED A PRINCIPAL BEFORE WE NEEDED ONE

Capacity planning isn’t about today’s utilization. It’s about tomorrow’s risk.

Our utilization rate was at 78%. By most standards, we had room.

But we were winning larger engagements. The pipeline was shifting toward complexity.

If we waited until utilization hit 95% to hire, the new person would arrive into a crisis.

We hired a Principal Engineer six months early.

We accepted lower short-term utilization to build capacity before we needed it.

01

HIRE WHEN UTILIZATION HITS 90%

Rejected because onboarding takes months and the gap would already exist.

02

USE CONTRACTORS TO FILL THE GAP

Rejected because principal-level judgment cannot be contracted.

03

REDISTRIBUTE WORK ACROSS EXISTING TEAM

Rejected because redistribution at scale degrades quality.

Four months later:

3complex engagements staffed without scrambling
0quality incidents during ramp-up

The hire looked expensive at the time.

It looked inevitable three months later.

HIRE FOR THE CRISIS, NOT THE COMFORT.

Culture← EXPLORE RELATED PRINCIPLES

MARIA SANTOS

Chief Operating Officer
“The best time to hire is when you can still afford to onboard someone properly.”
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